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Douglas Della Toffalo,How to Make a Home for Sale Flyer Using Marketing Psychology

Mar 28, '08 6:35 AM
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Douglas Della Toffalo, How to Make a Home for Sale Flyer Using Marketing Psychology

Want to sell your home right away, for the highest profit to you? Discover how to improve on the Realtor's number two sales tool--right after the sign--your sales flyer.

Most real estate agents use a sales flyer template which showcases their listings using out-of-date marketing strategies. For some reason, agents don't follow successful Internet marketing sales-copy techniques. They put a pretty house picture in the middle, list the home's features, and finish with a big picture of themselves. But, buyers don't care what your agent looks like! They want to know why your house outshines every other house in the neighborhood. Buyers want to know what your house can do for them!

Internet marketers learned how to grab your attention and motivate you to buy, NOW. How do they do that? They emphasize benefits to the reader. Not features of the product. Internet readers want to know, right away, "What's in it for me?"

The purpose of your flyer, to motivate home buyers to look at your home and to remember it, requires that you spend some time thinking about what's in it for your buyers. Why would they like living in your home? What makes your home better than the other houses for sale in your area?

Marketing Psychology turns features into benefits.

1. Think about why your large back yard benefits the buyer. Instead of saying "large back yard," give a reason to care, such as: Room to play in your large back yard.

2. Why is your patio unique? Does it have a built-in barbeque? Then list the feature as a benefit: Entertain in your private park with built-in barbeque.

3. Why does a buyer care about paint? No painting needed, fresh paint throughout.

4. Why does a buyer care about new kitchen appliances? No worries, all new kitchen appliances.

5. Great neighborhood? Why? Easy walk to top-rated elementary school and city park.

What's so extraordinary about your house?

For a full report on sales flyer marketing to sell your home (or houses), visit Jeanette Fisher's Sell Your Home for Top Dollar--Fast. Learn about decorating to attract buyers. Professor Fisher teaches Design Psychology college courses and professional real estate seminars. She is the author of books on home staging, credit for buying real estate, and investing.

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Douglas Della Toffalo, Spiritual Psychology

Dec 28, '07 11:07 AM
for everyone

Douglas Della Toffalo, Spiritual Psychology

There are a multitude of emotional traumas that can occur in early childhood that can affect a child's emotional health all the way through to adulthood. With the right kind of therapy or intervention though, a child can live a relatively normal, happy and productive life. There are many different types of therapy that can help a troubled child and knowing how to go about finding the right solution that can help them might be as simple as talking to a friend.

Choosing the right one is the key to helping a child have a happy, healthy and productive life. Spiritual therapy is one option that could help a troubled child and it includes talk therapy because getting children to open up is a spiritual experience at heart. This helps children to get in touch with their inner feelings and learn about what has been bothering them for some time. Once they know, they will have the power to fix the problem.

Early emotional childhood traumas in a person's life can affect them at different times in their life and some damage might not be able to be repaired. Deep emotional scarring can emotionally cripple some children. Some people can act out when situations remind them of the traumatic situation in their life.

Other people are able to block it out of their memory completely because this makes it easier for them to deal with the situation. Attending regular therapy sessions is one way to find a healthy route out of an emotional situation that has ballooned out of control. One-on-one therapy with a qualified psychologist will allow a child to face their demons head on and be reassured that they are not alone in dealing with problem.

Traumas in a person's life can also affect them physically and make them very sick. People can begin to have problems going to sleep or staying asleep. You can also have problems eating you can over eat or not want to eat at all. It can also make it very hard for you to cope with every day situations in your life. Therapy can help with all these things regardless what your symptoms may be.

Sometimes talk therapy is not enough; in some cases medication is prescribed. A therapist may find it necessary to treat the patient with medications to help with the physical problems that they are having. This can make your healing process easier, if you feel better physically you can begin to feel better emotionally, this makes healthy living.

Therapy can help you feel like yourself again. With the talk therapy, and medication if necessary you can live a happy and productive life. If you feel like your child has experienced some emotional trauma please seek some therapy immediately so your child can live healthy life mentally physically and emotionally.

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